Steel London appoints Karl Havard as chief strategy officer
Steel London has appointed Karl Havard as chief strategy officer to enhance the integrated marketing agency’s reputation and expertise in the UK.
He will be responsible for building and leading all strategic elements of the agency, which includes working with existing and prospective clients as well as being a public face of the agency.
Andy Hinder CEO of Steel London, said: “Karl’s 15 years’ of strategic and commercial experience – specifically in digital, mobile and social – will be hugely beneficial to our clients. His breadth of knowledge across deep consumer intelligence, creative strategy, technology innovation, meaningful measurement and ROI attribution will add an extra dimension to the work we do.”
Havard previously worked as chief strategy officer of Wunderman UK and TBG Digital as well as managing director of Propellernet.
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