The creative account for Marie Curie Cancer Care is set to be pitched in a bid to redirect the strategy of the charity.
The pitch process, run by AAR, will require agencies to pitch and attend chemistry meetings.
The incumbent agency on the account is DLKW Lowe.
“Marie Curie has a policy of reviewing major agency contracts every three or four years,” said Chris Dainty, Marie Curie communications director.
The successful agency will be tasked with handling all marketing activity for the charity.