Tombola appoints Über for latest advertising campaign aimed at attracting new players to bingo site
Bingo site Tombola has appointed Über to handle its latest advertising campaign following a five-way pitch.
Appointment: Über will handle Tombola's latest advertising campaign
The agency has carried out work for Tombola before, after being appointed in July 2012 to handle broadcast advertising.
Lynsey Dixon, Tombola head of marketing, said: “Having worked together for the past two years, we were confident that Über would deliver us with something creative and on-brand and are very excited to be working with them moving forward.”
Greg Clark, Über managing director, added: “We are very happy to have retained Tombola as a client. Their attitude towards their players and their brand is refreshing, but they also enjoy and care about what they do and that fits very well with us.”
The Sheffield-based agency will create a series of TV ads aimed at recruiting more players to the bingo brand.