Read our new manifesto

Start 2021 with fresh ideas
and practical tips on...

CUSTOMER EXPERIENCE

BRAND SAFETY

GAMING AND ENTERTAINMENT

SOCIAL MEDIA

CTV AND OTT

CUSTOMER RETENTION

DATA AND IDENTITY

PURPOSEFUL MARKETING

NOW
AVAILABLE

Banner BGBanner BG

Kathryn Gray leaves ITV to become senior strategist at ODD

Kathryn Gray has joined creative agency ODD from ITV to become its senior strategist.

Appointment: Kathry Gray has joined ODD as senior strategist

Gray will oversee the ongoing development of agency strategy and join after 18 months at ITV as senior program commissioning and marketing planner. She was involved in the channel’s recent rebrand.

Simon Glover, co-founder and managing director of ODD, said: “Kathryn has a proven track record of leading multi-disciplinary teams and delivering genuinely integrated thinking. Her appointment will help us to fulfil one of our top priorities; to continue to deliver uncompromisingly beautiful and strategically strong creative work that drives competitive advantage for our clients.”

Prior to her time at ITV, Gray took global strategic lead for the Financial Times and Nestlé Purina accounts at DDB London.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis