Kopparberg hands £1m media account to Good Stuff

By Stephen Lepitak | -

February 21, 2014 | 2 min read

Kopparberg has appointed Good Stuff to handle its £1m media account following a review.

The cider brand account has moved out of Arena after over six years with the Havas owned agency.

According to Nielsen the brand spent just over £960,000 on media during 2013 following the appointment of 18 Feet & Rising to create a TV campaign campaign last year.

At the time of writing, no one from the brand, Arena or Goodstuff had responded to The Drum's approaches to comment.

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