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McCain goes for digital review

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By Steven Raeburn, N/A

February 20, 2014 | 1 min read

Frozen food brand McCain is seeking an agency to handle its digital account, currently held by incumbent Stack.

BMB and WCRS both pitched for the business when it was last available four years ago.

The process commences next week with pitches expected to be lodged during April.

Last year McCain unveiled a potato scented taxi.

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