Momentum Worldwide promotes Luke D’Arcy to global chief marketing officer
Momentum Worldwide has promoted Luke D’Arcy to become global chief marketing officer, succeeding Kevin McNulty who was recently named president international.
D’Arcy joined Momentum in 2010, previously leading business development for EMEA, before rising to chief growth officer after working directly with Sir Richard Branson to launch the Virgin Racing F1 Team.
In his new role he will partner with the agency’s chief creative and innovation officer Jon Hamm to lead all marketing and communications for the Momentum brand.
“Luke’s new business track record, great global relationships and untiring passion for our brand and what we stand for made him the obvious choice to lead our continued growth across our international markets,” Hamm said.
D’Arcy will continue to manage his responsibilities as chief growth officer until they are transitioned.