Sony Mobile raises awareness of Xperia Z1 Compact in tie up with Whistles

Sony Mobile has unveiled a video to promote its Xperia Z1 Compact phone to young, fashion-conscious women, featuring fashion brand Whistles.

Created by DigitasLBi, the film showcases the Spring/Summer 2014 collection from Whistles while promoting the phone.

The campaign has gone live on Sony Mobile’s YouTube channel and supported by activity on Sony Mobile’s social channels.

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