The Drum Awards for Marketing - Extended Deadline

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By The Drum Team, Editorial

January 27, 2014 | 1 min read

This ad heralds the start of a new campaign for Cadbury Egg 'n' Spoon confectionery ahead of Easter. We know it's wise to be prepared, but really? We're not out of January yet. All the same, it's a welcome shaft of spring sunshine in these dreary months, and beautifully done. A young girl and her dad wordlessly carry out a choreographed ritual around eating the chocolate, which looks like it's been repeated and elaborated on with each passing year.

Creative Agency: Fallon

ECD: Santiago Lucero

Creative Director: Elliot Harris / Cameron Mitchell

Creative: Darren Beresford / Rick Gayton

TV Producer: Emma Hovell

Film Production: Blink

Director: Tomas Mankovsky

Producer: Sam Levene

Editor: Scot Crane

Post Production: Dionne Archibald

Colourist: Jean Clement-Soret @ MPC

Sound Design: Tom Joyce @ Factory

Music Production: SIREN

Composer: Terry Devine-King

Ad of the Day is brought to you in association with David Reviews.

Cadbury

Content created with:

Fallon

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