Happy birthday Vine: Take a look at some of the brand Vines unveiled since its launch including Adidas, Ebay, Dunkin' Donuts & Oreo

Vine turns one today. Here, we take a look back down memory lane to show off some of the things brands have done with the six-second film platform since its launch.

More than 40 million users have signed up to the platform, which is available in 20 different languages and on three different platforms: iOS, Android and Windows Phone.

In September, research from The 7th Chamber found that a branded Vine is four times more likely to be seen than a branded video.

Have a look at 15 different uses of Vine from brands both in he UK and across the world, including Burberry, Oreo and The Times.

Adidas

To mark the announcement of the 2014 Fifa World Cup Brazuca match ball, Adidas created a Vine of world cup balls through the ages

BBC 2

BBC2 is very much like Ryan Gosling: it won’t eat its cereal

Burberry

During London Fashion Week, they posted this time-lapse Vine of the entire Spring/Summer Womenswear collection

Disney

Disney invited users to #ShowYourDisneySide through a Vine competition, and announced the winner though its own Vine.

Doritos

The company ran a #DoritosNameThatTune competition to win Easter prizes

Dunkin’ Donuts

Dunkin’ Donuts show how brands can create content “in the moment”. It regularly re-creates key moments in NFL games on Vine.

Ebay

Ebay turned to Vine to make some noise about its new #ebaynow service

General Electric

General Electric used Vine as a tool of discovery and education in its #6SecondScience campaign

Homebase

This Vine illustrates the trend of ‘revival living’

Kids Company

The charity ran a Vine campaign to raise awareness of neglect and abuse

Magnum UK

Ice-Cream loves are pointed towards the real ‘handbag essential’.

Natwest

They used Vine to get creative with their customer service.

Oreo

Oreo is renowned for their creative promotion of its famous cookies on Vine.

Post Office

The Post Office used Vine to remind people of the last posting dates for Christmas, and to suggest wrapping ideas

Samsung Mobile

Samsung Mobile’s clever editing shows a basketball player jumping through a variety of its devices.

The Times

The Times used Vine to break news about the 2013 Budget announcement

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