Ad of the Day: Kit Kat - Cops and Robbers
This spot takes its cue from the brand's traditional campaign, where an unlikely moment occurs when the protagonists take time out for a Kit Kat. Here, cops corner bank robbers in an underground car park - and stop for a breather by unwrapping a bar of the well-known chocolate wafer which they share with the robbers. A pleasant chat is had by all before the chase resumes - with an agreed head start for the baddies.
ECD: Russell Ramsay
Creative Director: Jason Berry
Creative: Miles Bingham / Kevin Masters
Account Director: Emily Taylor / Charlie Martyn
Account Manager: Rachel Vares
Business Director: Antony Hill
Planner: Richard Cottingham
TV Producer: Janine Levy @ JWT London
Film Production: Great Guns
Director: Ron Scalpello
Producer: Jane Gershfield
Photography: Richard Mott
Post Production: The Mill
Sound Design: Sam Ashwell @ 750MPH
Media Agency: Mindshare
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