Appointments

Ex-AOL chief heads to Maker Studios to serve in newly created role

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By Jennifer Faull, Deputy Editor

January 17, 2014 | 1 min read

Maker Studios has hired Rene Rechtman as president of international, a new role for the multi-channel network created as part of its global growth strategy.

Until November last year Rechtman was VP AOL International and CEO at BeOn, AOL’s branded content division. He joined the company when it acquired Goviral, where he was CEO, in 2011.

Based in London, he has been tasked with overseeing Maker Studios’ international growth strategy and the development of strategic partner relationships overseas.

Rechtman, also an investor in Maker, will report to executive chairman Ynon Kreiz who said: “Maker is a global media company and having Rene at the helm of our international business, in addition to our prominent investment partners in key markets, strengthens our ability to further establish Maker’s local footprint around the world.”

The Maker Studios' network includes YouTube channels PewDiePie and Snoop Dogg’s WestFestTV and it also owns Blip, the digital media company that develops and distributes original web series. Combined its online channels garner more than 4.2 billion monthly views and, has over 350 million subscribers.

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