Tribal Worldwide, London confirms Simon Poett's promotion to ECD
Simon Poett has been promoted to the role of executive creative director at Tribal Worldwide, London.
Having joined Tribal Worldwide, London in August 2012 Poett takes up the new role with immediate effect and will be reporting to MD Tom Roberts. As creative director Poett was responsible for the creative relationship with O2 UK’s O2 Ireland and O2 Business accounts, whilst also working with other high profile clients, including Volkswagen and Adidas Originals.
Prior to joining Tribal Worldwide, London Poett held a number of senior creative roles such as creative director at Specialmoves and deputy creative director at Iris Worldwide.
Of the appointment Roberts said: “Simon is an inspirational leader who has been instrumental in taking our creative product to the next level during the past year…Simon was the natural choice for ECD, he is already an established member of the management team and will continue to inspire our clients, solidify the agency’s team of talented creatives and enable us to continue to realise our ambitions.”
Poett added: “I am thrilled to be able to lead the creative strategy for Tribal Worldwide, London. The agency is a pioneering creative powerhouse, and I am honoured to be part of its continued success.”
Overseeing a department of 20, Poett is charged with leading the agency’s creative direction and spearheading creative innovation.
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