Qantas

iSelect goes international for Qantas points promotion

Author

By Steven Raeburn, N/A

January 10, 2014 | 1 min read

iSelect has launched an inhouse campaign to promote its rewards scheme offering Qantas Points on health insurance, gas and electricity.

The campaign is executed across TV, radio, outdoor and press following a YouTube teaser.

"With a lot of hard work from AJF Partnership and Film Headquarters, we pulled off something we're all very proud of," said iSelect's Marketing Director, Geraldine Davys.

The spots were filmed in Istanbul, Paris, Bali, Bangkok and Melbourne.

Qantas

More from Qantas

View all

Trending

Industry insights

View all
Add your own content +