McCann Worldgroup has hired Rob Reilly as global creative chairman as part of a series of management changes.
Reilly recently announced his departure from Crispin Porter + Bogusky, where he served for over a decade most recently as partner/worldwide chief creative officer. In joining McCann, he has been tasked with overseeing global creative for the Interpublic Group agency as well as developing multiplatform approaches by leveraging the agency’s capabilities and communications resources.
"Rob is an incredible talent. He understands how to navigate today’s attention-challenged, media-fragmented consumer world by developing and extending creativity that has the sharpest strategic intent across any and all platforms, cultures, and geographies,” explained Harris Diamond, chairman and chief executive officer, McCann Worldgroup. “We look forward to Rob driving all our resources and disciplines together in a creatively synchronized way to solve brand challenges for our clients.”
In addition, Linus Karlsson has been promoted to creative chairman of Commonwealth, the McCann Worldgroup agency dedicated to the global Chevrolet account. In addition to his Commonwealth responsibilities, Karlsson has also been tasked with forming a new venture which is set to be unveiled later this year.
Finally, Andreas Dahlqvist has been named chief creative officer of Commonwealth and president of the McCann Creative Leadership Council.
Until recently, Karlsson and Dahlqvist respectively had been chief creative officer and deputy chief creative officer, Global Brands, McCann Erickson.
Diamond continued: “With the addition of Rob and with Linus and Andreas’ new roles—teamed with Luca Lindner (president, McCann Worldgroup) and our other Worldgroup creative leadership that includes Prasoon Joshi, Washington Olivetto, Joyce King Thomas, Monica Moro, Leandro Raposo and John Mescall, as well as the rest of our creative teams around the world—we continue to strengthen our focus on global client leadership and our commitment to delivering McCann’s highest standards of creative excellence.”
In 2013, McCann added several new global and regional clients, including the consolidation of the Chevrolet business globally, and the addition of Zurich Insurance, US Postal Service, Lockheed Martin, and Jose Cuervo to its client roster.