By The Drum Team, Editorial

January 5, 2014 | 1 min read

What a delicious change from the standard formula we see from sofa retailers. Forget couples and families and dogs trying out the latest recliners and space-sucking corner units - here is Neil the sloth doing what comes naturally... relaxing. One of two spots we've seen so far in this campaign, it has everything you need to persuade you that this is the place for your seating requirements.

Agency: TBWA\Manchester

Creative Director(s): Gary Fawcett / Lisa Nichols

Creative Team: Ben Phillips / Gary Hulme

TV Producer: Lou Vasey

Film Prod Co: Chief TV (Manchester)

Director: Chris Cottam


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