Ad of the Day: Sellotape - 12 Days of Christmas

What a sweet ad for the essential item required for wrapping gifts of all kinds. Bringing its own spin to The Twelve Days of Christmas, this shows a range of instantly-identifiable presents all neatly papered, and - cleverly - it makes you feel that unless you've used Sellotape, you haven't properly entered into the festive spirit.

Agency: Brothers & Sisters