Duracell unveils online film paying homage to traditional Swedish Christmas cartoon
Duracell has unveiled an online film, created by Grey, which pays homage to a traditional Christmas cartoon screened in Sweden at 3pm every Christmas Eve.
Written by Erik Uvhagen and Johan Leandersson, the film is shot in live action and ends with a surprising Duracell twist on the original story.
The original, Disney’s Santa’s Workshop, is watched by approximately five million of Sweden’s nine million population every Christmas Eve, according to Grey.
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