The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

TH_NK Thorntons

Thorntons’ appoints TH_NK as lead digital agency

Author

By John Glenday, Reporter

December 10, 2013 | 1 min read

British chocolatier Thorntons have announced its appointment of TH_NK as its lead digital agency, commencing with a number of Christmas initiatives.

TH-Nk will support delivery of key web and mobile projects, increase engagement on social channels, trial new fulfillment options, and implement advanced measurement and analytics as part of efforts to shape Thorntons’ digital direction next year.

Hannah Legg, brand & consumer marketing director at Thorntons said: “We’re delighted to have TH_NK on board in the run up to Christmas, our busiest trading season. TH_NK’s wealth of experience will prove invaluable in helping us grow our online business.”

Tarek Nseir, TH_NK CEO said: “We’re looking forward to working with Thorntons to help shape Christmas and set their digital ambition for 2014 and partnering with them in making it a reality. We’re excited to apply the expertise generated from working with retailers like ASOS to the UK’s most loved chocolate brand.”

TH_NK Thorntons

More from TH_NK

View all

Trending

Industry insights

View all
Add your own content +