Aldi starts legal action against Dunnes over advertising trademark dispute
Aldi has reportedly started legal action against Dunnes Stores over a trademark dispute.
Dispute: Aldi is reportedly taking its case to the High Court
According to Irish broadcaster RTÉ, Aldi has taken its case to the High Court over claims that Irish store Dunnes has infringed its trademarks by using them in ads comparing product prices.
The supermarket chain claims Dunnes ads do not comply with consumer protection legislation or European Community regulations.
Aldi claims that the ads unfairly compared product prices and says Dunnes had no basis for implying its products were generally cheaper than theirs.
The case has been admitted to the Commercial Division of the High Court.
The Drum was awaiting comment from Aldi and Dunnes at time of publication.