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By Gillian West | Social media manager

November 28, 2013 | 2 min read

Tony Kaye, winner of D&AD’s best director accolade at its 50th anniversary awards this year, has granted The Creative Circle unprecedented access to his world in a new film, showing at two special screenings this December in London.

Following his D&AD win Kaye did a talk and half an hour interview with both D&AD and the BBC, however, The Creative Circle was invited to Kaye’s home in LA for an entire day’s worth of filming.

Starting his career in 1979 as a junior art director at Collett, Dickinson and Pearce Kaye’s big break came in 1987 when he made two ads, the first, for British Rail, used animation to show that train travel could be so relaxing that even chess pieces yawn. An ad for Real Fires soon followed in which he persuaded a dog, a cat and a mouse to kiss on a hearth rug, winning a clutch of awards.

By 1996 Kaye was reportedly the highest-paid director in UK advertising, commanding £10,000 a day.

In addition to working on iconic ads, Kaye has also directed music videos for the likes of the Red Hot Chili Peppers and Johnny Cash and is a six-time Grammy nominated music video director. Kaye turned his hand to feature films in 1998 debuting with American History X starring Edward Norton and Edward Furlong.

‘This is not an interview with Tony Kaye, directed by Ed Morris’ sees Kaye show Morris and his crew around his home, discuss the art he is working on and reciting poetry. Kaye even shares his thoughts on his past work, which includes Volvo’s ‘Twister’ and Dunlop’s ‘Unexpected’, and his plans for the future.

The Creative Circle is launching the film with two exclusive screenings at Framestores Secret Cinema in London’s Wells Street on Tuesday 3 December and Tuesday 10 December at 1pm.

Ed Morris Drum News UK

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