Clemenger BBDO unveils Foxtel 'Makes you think' campaign
Clemenger BBDO Sydney has designed a new campaign for Foxtel under the tagline ‘Makes you think’.
Clemenger BBDO designed the campaign
The campaign features Kevin McCloud, Sir Tony Robinson, Brian Cox, Donna Hay, Bear Grylls, Matt Moran, Neil Oliver, Paul West and David Speers.
"This campaign is inspired by the idea that the more we learn, the more we realise how much we don't know, and features our on-screen talent representing our channels,” said Ed Smith, Foxtel's executive director of sales & marketing.
“From architectural masterpieces with Kevin McCloud on Lifestyle, to archaeological digs with Sir Tony Robinson on History, and far beyond, Foxtel is the home of programming for the curious mind."
The campaign will be executed across TV and press, online video and display, and social media.