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Yahoo UK to launch new satirical animation series based on @Queen_UK

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By Ishbel Macleod, PR and social media consultant

October 25, 2013 | 2 min read

Yahoo UK has announced that it will launch a satirical animated series based on spoof Twitter account @Queen_UK.

The six-part series, entitled Yes Ma’am, is devised and written by the secret creator of the social media phenomenon and will launch on Yahoo on Friday 15 November, with an alternative Christmas special scheduled to go live on 25 December to coincide with the Queen’s Christmas speech.

Dan Watt-Smith, head of video at Yahoo said: "Usually we see characters from TV shows beating a path to Twitter, but we’re trying an alternative approach, creating an online video series for the Queen’s dedicated followers and subjects. Each episode will not only give us a topical angle to promote, but will have long-term appeal, much like her Majesty.”

Kate Robbins, who played the Queen in Spitting Image, will voice the Queen, Mrs Middleton and the Duchess of Cornwall; while Lewis Macleod will provide the voice of Prince William, Prince Harry, George Osborne, Nick Clegg and Boris Johnson.

Commissioned by Yahoo, the series was produced by the digital agency Sweetweets, with animation by Cutlass Productions.

Sweetweets said, “We believe it is the ideal time to launch a satirical animation series and we’re thrilled to be working again with the @Queen_UK, to bring her now legendary humour to life on Yahoo screen.”

Episode themes will include ‘Prince William is Left Holding the Baby’, ‘A Day at the Races’, ‘Prince Harry’s Search and Rescue Mission’ and ‘Her Majesty’s Christmas Message’.

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