By Jennifer Faull | Deputy Editor

Goodby Silverstein & Partners

|

NBA article

October 15, 2013 | 1 min read

The first commercial for the 2013/14 NBA season has been revealed.

Created by ad agency Goodby Silvertstein & Partners, ‘BIG is On’ shows NBA stars turning on the lights in their home arenas when they make a shot.

The song, ‘This Little Light of Mine’, recorded by The Steeles, plays throughout the advert which aired nationally on Monday 14 October.

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