Ad of the Day: Samsung Galaxy - The Developer
Here's something you don't see every day - a beautifully crafted commercial incorporating the world's greatest footballer; urban renewal; a social conscience; and street urchins belting out a number that could come from a Broadway musical (even though it's actually an adaptation of Royals by 16 year old Kiwi songstress Lorde.
Agency: Leo Burnett (Chicago) / Leo Burnett (Los Angeles) Creative Director(s): Shannon McGlothin / Brandon Rochon / Adam Kennedy / Guy Seese / Brian Murphy TV Producer: Keith Jamerson Film Prod Co: Furlined (Los Angeles)
Director: Adam Hashemi (repped by Blink) Post-Prod House: The Mill (Los Angeles) Editing House: Rock Paper Scissors
Editor: Mikkel EG Nielsen