Ad of the Day: O2 - International Sim
To highlight its International SIM offer enabling cheap calls abroad, O2 has commissioned artwork from the relevant countries, which we see as the VO explains the deal. This one for India, Pakistan and Bangladesh is very arresting; looking more like a promo given that Nitin Sawney provides the music.
Agency: VCCP
Creative Director(s): Darren Bailes / Jim Thornton
Creative Team: Jonny Parker / John McLaughlin
TV Producer: Rebecca O'Sullivan
Film Prod Co: Passion Pictures
Director: Lobo
Producer: Katie Mackin
Executive Producer: Alex Webster