CTI Digital’s new app which captures conversations about events and conferences on Twitter and transfers them to large, public screens is set to be used for the first time at The Dadi Awards tonight, 10 October.
With the app, tweets on an event or conference are captured using hashtags, follows and mentions as well as retweets and messages with twitpics.
The Service API handles the removal of ‘spam’ users while a dashboard provides two feeds; an approval queue of messages coming into the system and a real time live timeline which displays messages that are currently on the conference wall.
Following approval, messages are then streamed on to large screens around the venue so attendees can view and engage in conversations about the event.
“As regular attendees at digital events and conferences we noticed that a lot of conversations about events were happening on social media, particularly Twitter. We decided to build something that would bring those conversations back into the room,” said CTI Digital CEO Nick Rhind.
“Now the buzz that is often generated around big events, awards ceremonies and conferences on social media can be brought back into the real world for everyone to see and get involved in.”
The app is being officially premiered at The Drum’s Dadi Awards in London having been tested in part at the Social Buzz Awards and BBC Re:Think conference.