It is amazing what you can achieve with an A6 piece of card, a bit of Blu-Tack and buckets of imagination.
Armed with just those tools, The Drum's readers have (quite literally) turned the humble shop window postcard into a work of art.
Organised by The Drum and known for being the creative industry's most outrageous awards scheme, The Chip Shop Awards has always recognised the beauty of the newsagent's window, handing out awards each year for the best small ad designs.
To celebrate 10 years of the Chip Shops, we decided to put some of the most creative postcards from the awards' history on display to the public at Framestore from 3-19 October.
But to mark the anniversary in style, we decided to add some extra excitement by commissioning 10 new postcards to complete our wall (or should that be window?) of fame.
Our readers came up with almost 350 postcards ranging from shocking to thoughtful, sublime to ridiculous.
Then across five days last week, they voted for their favourite designs with the top two from each day completing our exhibition line-up.
Below you can see the 10 winning designs as determined by the public vote. The winning designers will receive an invite to our VIP opening night on 2 October.
Well done to our winners - and a massive thank you to all our readers for taking part and voting. Thanks also to Jack Morton for helping us with the creative concept for the exhibition.
Don't forget to check out all these postcards for real at Framestore, 9 Noel Street, London, W1F 8GH.