September 27, 2013 | 1 min read

We haven't seen anything that's made us smile like this in a long time. Just what inspired the surreal mix of chickens and Diana Ross to demonstrate motion stability? It's beautifully simple: a single idea, ingeniously presented, showing a whole new dimension to the brand's personality. Is this Mercedes' 'Gorilla' ad?

Agency: Jung von Matt (Stuttgart)

Creative Director: Lucasz Brzozowsk / Robert Herter

Creative: Lucas Rocha Osis

TV Producer: Christoph Koehler

Production Co: BigFish (Berlin)

Director: Daniel Warwick (repped by Hungryman)

Producer: Emilia Schardt

Executive Producer: Uwe Spiller / Andrea Roman

Photography: Michael Schreitel

Production Designer: Claudia Sembach

Production Manager: Daniel Späth

Post Production: Candy Mountain

Grading: Uncle Berlin

Editing House: BigFish (Berlin)

Editor: Marty Schenk

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