Millets apologises for ‘out of line’ tweet about Arsenal player Ozil

Millets has deleted and apologised for a tweet joking about Arsenal player Mesut Ozil’s appearance during an Arsenal Twitter takeover, where fans were invited to tweet using #AskOzil.The outdoor brand tweeted ‘does our 20 per cent off all clothing offer not make your eyes bulge with disbelief?’However, the brand then deleted the tweet and admitted that it was ‘out of line’.

@ArchieTheLeper @ChrisHill23 @adamabnab Hi guys, apologies for offence caused. The tweet was out of line & has been deleted.

— Millets (@millets_online) September 26, 2013

Most inappropriate tweet from a brand piggybacking on to a hashtag? This on #askozil is top 10 perhaps: https://t.co/PJAfIU32WO

— Adam Abu-Nab (@adamabnab) September 26, 2013

High street retail chain @millets_online joins in on online bullying and make fun of someone's appearance? Nice.. pic.twitter.com/9SuRcMek4f

— Koojin (@theKOOJIN) September 26, 2013

Here's @MesutOzil1088 for his Twitter takeover! Get questions in with #AskOzil, and make sure you follow @Arsenal. pic.twitter.com/raAfvpU7hl

— Arsenal.com (@Arsenal) September 26, 2013