Anna Watkins appointed managing director of Guardian Labs digital brand partnership venture
Initiative managing director Anna Watkins will move to the Guardian next month to take on the same position at Guardian Labs.
Appointment: Anna Watkins has been named managing director
Watkins will be responsible for growing revenues across both UK and international markets for Guardian Labs, a new venture from the Guardian which launches later this year. The project will focus on client collaboration and cross-media partnerships to develop digital-first solutions for clients.
David Pemsel, chief commercial officer at Guardian News and Media, said: “Anna is an excellent hire for us and we are thrilled to have her on board.
“She brings with her incredibly strong global positioning and planning experience which will be vital as we continue our ambitious plans to expand into international markets and pioneer innovative, market-leading solutions for our clients.”
Watkins said it as an exciting time to join the Guardian “as it transforms into a truly global media company”. She will begin the role on 10 October.
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