Krispy Kreme launches Doughnuttery campaign
Krispy Kreme, in collaboration with Will London, have launched Dougnuttery, a novel campaign which will see one lucky doughnut fan win a year’s supply of their favourite sugar rush every month.
Anyone fancying a sweet toothed flutter is invited to register their details for the draw which is being trailed on print, instore, online and social media.
Judith Denby, Chief Marketing Officer of Krispy Kreme said "Sharing and fun are central to everything Krispy Kreme does. Doughnuttery will certainly be fun to play and definitely give winners more than enough treats to share".
Paul Hamilton, Managing Partner at Will London said, "Krispy Kreme is an easy brand to get excited about. Whether you’re working on it or playing it, The Doughnuttery can only add to that excitement.”
The first monthly prize draw is set to take place on the 27 September.