The Drum Awards Festival - Extended Deadline

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By Ishbel Macleod, PR and social media consultant

September 11, 2013 | 1 min read

Ray Ban has unveiled the latest video in its Envision series activity, a week ahead of its event at Bethnal Green’s Oval Space.

The event, taking place next week, will see competition winner Joel Duxbury’s vision at a night inspired by a bouncy castle where some very special guests will be playing alongside DJ’s Krystal Klear.

The special guests will be revealed on the 13 September where every retweet of their #RAYBANPARTY promoted tweets will slowly reveal their image.

Media for the campaign was handled by OMD, while The 7th Chamber was responsible for video seeding.

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