Topshop’s chief marketing officer quits in order to establish Innovate7
Topshop’s chief marketing officer, Justin Cooke, has quit his position in order to establish his own agency, Innovate7.
Cooke has served in the role for just over a year but will now build his own consultancy business, promising to deliver ‘disruptive innovation’ for brands.
Based in Chelsea, the agency will initially include a staff of seven and will also work with clients such as Rockpack, Tissimans and the Natural History Museum.
Cooke has promised that the agency will take insights to aid client innovation from other industries, offering more than development.