Starcom Mediavest Group appoints Isabelle Baas as digital director
Starcom Mediavest Group has announced the appointment of Isabelle Baas, previously director of operations at iProspect, as its new digital director.
Baas will be charges with driving strategy, integration and activation across digital, as well as looking to strengthen the content capabilities of Starcom.
She will report directly to Starcom’s managing director, Pippa Glucklich, and chief digital officer Ian James.
Glucklich said: “Isabelle is a highly experienced digital marketer with over ten years’ experience across digital performance media. She is also a strategist and highly commercial team leader. We are delighted to have her on board at this time as we look to take our digital expertise and insight for clients on to the next level.”
Previously, Bass has worked client side with brand such as T-Mobile and Tesco.com.
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Starcom MediaVest Group
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