Infographic: How UK Twitter users tweet when on holiday
Almost two thirds (59 per cent) of UK users check Twitter every day when on holiday, research commissioned by Twitter Ads UK and carried out by GlobalWebIndex has found.
It was found that a fifth use Twitter to check for flight updates, while 64 per cent use the platform in order to keep in touch with people that they know.
Twitter said: “While many of us like to relax on holiday, we increasingly like to keep in touch with what is going on in the world around us, to catch breaking news, and check in with our friends back home as well.
“Overall, of those who use Twitter when travelling as many as 64 per cent use it to stay in touch with people they know while others use it to share pictures of what they’re doing and search for local recommendations of things to do and places to visit.”
Research has also been carried out for Spain, with 85 per cent of Spanish users accessing the social platform while on holiday.
