The Sun announces new sports show to accompany launch of Sun+ paywall
The Sun is set to launch a sports show alongside its paywall on Thursday, anchored by Sky Sports News presenter Samantha Johnson and former England international John Salako.
Launch: The Sun+ and paywall launch on Thursday
The show will be called The Sun FC and bulletins will begin from 6am, featuring the paper’s latest football stories. The length of the shows will vary depending on how much news the title has to report and will broadcast from a new £3m studio in Wapping.
The announcement comes as The Sun gets ready to put up its £2 weekly Sun+ paywall. The new digital service will also offer a goals app featuring content from the English Premier League. From next year, the app will offer FA Cup footage.
The Sun digital editor, Derek Brown, said the service would not be a loop broadcast like Sky Sports News and said the digital bundle was being designed to offer enough to attract return visits, not just interest in goal highlights.
The sports content is one of three strategies The Sun will focus on, alongside the wider Sun+ digital product and range of special deals and rewards schemes to encourage reader loyalty.
Ahead of the paywall switch-on, The Sun published a landmark print edition of the paper.
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