Telegraph Media Group (TMG) has partnered with Vodafone UK in order to launch a price plan that includes an iPad with a data plan and a digital subscription to the Telegraph.
The offer will provide customers with an iPad, 2GB internet access as well as a daily digital subscription to the Telegraph.
Graham Horner, marketing director for TMG, said: “Vodafone has a track record of innovation with the Telegraph, including the first cover wrap of our newspaper in October last year. Our partnership on this tariff is a prime example of how we are now innovating to acquire new subscribers for our digital products.”
The partnership will be supported with a multi-media campaign across all platforms, including online and print, from August.