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Ad of the Day: ITV - Ode to Soap

Shakespeare's most famous sonnet is read aloud by various stars of ITV's flagship soaps in this excellent trail. Some deliver their lines more confidently than others (don't try to persuade us that some of these performers weren't terrified) but it's been stitched together beautifully and it's great to see something a bit different.

Agency: ITV Creative

Creative Director: Tony Pipes

Creative: Tony Pipes

Production Co: ITV Creative

Director: Michael Baldwin

Producer: Katie Carew

Photography: Philipp Blaubach

Production Designer: Adam Zoltowski

Production Manager: Charlotte Trotman

Grading: The Mill

Editing House: Trim

Editor: Tom Grove-Carter

Audio: Arge @ Envy

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