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By Jennifer Faull, Deputy Editor

July 11, 2013 | 1 min read

Geico has released its latest campaign created by The Martin Agency.

The latest series of ads play off the long-standing tagline: “Did you know that fifteen minutes…?”

Each of the two spots aim to show the feeling of being one of the remaining few to discover that Geico could save them hundreds of dollars on their car insurance.

In the launch spots, ‘Owl’ and ‘Old MacDonald’, a person reads the line for the first time and another responds, “Everybody knows that," prompting first person to pull out some “Did you know?” trivia of their own.


Agency: The Martin Agency

Chief Creative Officer: Joe Alexander

SVP/Group Creative Director: Steve Bassett

VP/ Creative Director: Wade Alger

Senior Copywriter: Neel Williams

Production Company Radical Media

Director: Steve Miller

Editorial Company: Whitehouse Post

Post Production Company: The Mill


Content created with:

The Martin Agency

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