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Cadbury Chocolate

Cadbury builds picnic bench from chocolate to celebrate National Picnic Week


By Ishbel Macleod, PR and social media consultant

June 18, 2013 | 1 min read

Cadbury has created a picnic bench made from 400 Cadbury Picnic bars and 60kg of Cadbury Dairy Milk.

The bench was built to celebrate the fact that this is National Picnic Week.

Prudence Staite, Food Artist at Food Is Art, told the Huffington Post: "What better way to enjoy the great British outdoors than by nibbling on your favourite chocolate! The bobbly nature of the Picnic bar, due to its combination of milk chocolate and peanuts and puffed rice, meant I had to sit on a padded cushion!”

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