Stein IAS picked up the agency of the year award for the third time in four years at the Business Marketing Association’s (BMA) annual B2 awards last week.
This is the first year that Stein + Partners Brand Activation and IAS b2b Marketing have entered the awards as a combined agency, having come together to form Stein IAS in March.
Rob Morrice, CEO of Stein IAS (EMEA & Asia), said: “There’s no better launch-pad for the agency than this. We’ve had incredible success as individual agencies, but now is the start of a special agency uniquely equipped to meet B2B marketers’ needs on a global, regional and local basis.”
The agency won 39 individual category awards, including two group category awards for ‘Advertising’ and ‘PR / social media’.
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Stein IAS (www.steinias.com) are the B2B Originals. From creating the UK’s first specialist B2B marketing agency in 1973 to being the first agency to win ANA B2B Agency of the Year six years in a row, the Agency’s culture and offering are based on original thinking, from customer insights to creative ideas to digital interactions. Most recently, Stein IAS has developed the framework and model to enable its clients to accelerate intelligent growth. The ‘Original Growth Model’ weaves data, intelligence and disruptive technology together with big, bold ideas in order to drive brand progression and revenue growth. Stein IAS also integrates into its offering the acclaimed Lloyd Northover B2B brand consultancy. With strategic locations across the Americas, EMEA and APAC, Stein IAS works with brand leaders including ASME, Danfoss, Dechra, Duracell (Procell), Elanco, ETS, Hilti, HSBC, Ingredion, Lexmark, Merck, MSCI, Sodexo, Thames Estuary, The Federal Reserve System, Trelleborg Group and UL.
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