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Ad of the Day: Axe Hair Styling - Surgeon

A surgeon brings a woman back to life via a defibrilator in this commercial for Axe which emphasises the idea that first impressions matter. He's the first thing she sees as she comes to, and judging by the dreamy look on her face, she thinks she's died and gone to heaven.

Agency: Bartle Bogle Hegarty

Creative Director(s): David Kolbusz

Creative Team: Matt Fitch / Mark Lewis / Harry Orton / Robin Warman

TV Producer: Charlie Dodd

Film Prod Co: Outsider / Station Films

Director: Harold Einstein

Producer: Richard Packer / Jon Stopp

Executive Producer: Eric Liney

Dir of Photography: Danny Cohen

Post-Prod House: The Mill

Editing House: The Mill

Audio House: Factory

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