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Hertz hires Stickyeyes for international SEO strategy

Hertz Europe has appointed digital marketing agency Stickyeyes to manage its international SEO strategy.

Following an initial 12-way pitch process, the Leeds-based agency will first be tasked with concentrating on markets in the UK, France and Germany - although it is understood that this remit will grow in geography.

Glen Conybeare, chief commercial officer at Stickyeyes, said the agency was proud to be working alongside the internationally recognised brand.

Overseeing the strategy will be Hertz director of brand and direct channel marketing, Katie Mansfield.

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