The Specialist Works has appointed Richard Downey to lead its newly launched division: The Mobile House.
Downey was most recently business development director at mobile marketing agency Fetch and prior to that spent 13 years at Dennis Publishing.
Commenting on his appointment, Downey said: “I am really excited to be joining The Mobile House. The Specialist Works has long been associated with a data driven approach to providing ROI for its clients and that is the approach we at The Mobile House are going to take as well.
“I am looking forward to introducing mobile as an effective marketing channel to the clients the group already has, as well as bringing in some new accounts.”