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Affiliate Window

16.5% of all sales were through mobile devices in April, Affiliate Window says

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By Ishbel Macleod | PR and social media consultant

May 10, 2013 | 1 min read

April saw Affiliate Window record over 13,000 sales per day through mobile devices with 5,500 of these through handsets, its latest figures have revealed.

The figures saw each mobile device see an increase in conversion rate with Android experiencing the greatest uplift, while desktop saw a decrease in conversions.

It was found that 19.1 per cent of traffic came through mobile - 11.4 per cent if tablet traffic is stripped out – down from 21.1 per cent in March.

In terms of sales, 16.5 per cent came through mobile devices, up from 14.20 per cent in March.

Affiliate Window also said that it delivered over three times more mobile sales in April 2013 compared to April 2012.

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