Ad of the Day: Weetabix Biscuits - "Morning In Reverse"
The horror of a woman's morning is shown in reverse in this ad for a new product from the people who brought us Weetabix. After she has finished describing it to a colleague, she's faced by her cheery boss who assures her that there's plenty of work ahead so it's just as well she's fortified herself with the advertised product.
Agency: Bartle Bogle Hegarty
Creative Director: Dominic Goldman
Creative: Jack Smedley / George Hackforth-Jones
TV Producer: Ruben Mercadal
Production Co: Park Pictures
Director: Joachim Back
Producer: Stephen Brierley / Tim Kerrison
Photography: Jan Velicky
Post Production: MPC
Editor: Russell Icke