Options Hot Chocolate unveils new look from Springetts Brand Design Consultants

Springetts brief for the redesign included optimising the branding and pack design for the core Options products as well as its Indulgence ranges, broadening the brand’s appeal.

Andy Black, managing director at Springetts, said of the work: “We developed a visual architecture to help the brand establish a dual tier approach, allowing for the enhancement of taste credentials for the Options Indulgence range.”