Kantar Media appoints Denis Gaucher as managing director of ad intelligence Europe
Kantar Media has announced the promotion of Denis Gaucher to managing director of ad intelligence for Europe.
He said: “This is an excellent opportunity that is going to allow us to pool our expertise and provide proactive monitoring of the worldwide advertising scene. Quite apart from mutually enriching our expertise, it’s also a good way of developing new projects together.
“In 2013 our priority is to strengthen our digital dimension and to enrich our digital media product offering – with the acquisition of AdGooroo, the launch of a new service for tracking online advertising videos, the launch of a new Paid Search product, and the latest brand publicity trend analysis.”
Gaucher will report to Terry Kent, global CEO of ad intelligence at Kantar Media.
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