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ScottishPower announced as sponsor of Fort William Mountain Bike World Cup

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By Ishbel Macleod, PR and social media consultant

April 16, 2013 | 1 min read

ScottishPower has been announced as the sponsor of the Fort William Mountain Bike World Cup, the first downhill stage of the 2013 UCI Mountain Bike World Cup series which goes on to visit Italy, Andorra, Canada, Norway and Austria.

Keith Anderson, ScottishPower chief corporate officer, said: “Today’s announcement further demonstrates ScottishPower’s commitment to cycling in Scotland at all levels and across all the cycling disciplines.

“The Fort William Mountain Bike World Cup has a reputation for being a great family-friendly event hosted in the best of spirits at one of Scotland’s most exciting mountain bike venues. We hope our support will enable the organisers to deliver yet another outstanding weekend of world class competition.”

ScottishPower also supports youth cycling in Scotland.

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